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Category: branding and product

Fashion photographer | shooting swimwear

While I don’t consider myself a specialist fashion photographer, I’ve actually shot a lot of it over the years. That is, I’ve photographed people in clothes of all kinds, in such a way as to show off those garments in the best possible way. That’s included bridalwear, fashion, workwear and, as here, swimwear (or here).…
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product photography for industrial company

E-commerce photos … because everybody wants to shop online

So, lockdown has eased and all non-essential retail shops are allowed to open again. Only we’ve all been shopping throughout the past year and a bit haven’t we?  We’ve just been doing it online.  And I’ve spent a fair bit of the last year or so shooting e-commerce photos for clients.  It’s sometimes known as…
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Professional photographer – what does it really mean?

For the past 17 years people have been telling me professional photography is dead.  Why?  Because technology has made it easier to take good photos.  Why hire me when they can take decent photos themselves, even on their phones?  Well, what I’ve come to realise over that time is that taking good photos is only…
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wireless phone charging point with phone

How Covid has changed photo shoots (for the better!)

Strangely, the absence of customers due to Lockdown has helped some businesses. If you’re a shop or hotel, then having to close for refurbishments can be costly as you’re losing trade; or you have to arrange it for strange times such as the middle of the night which can be inconvenient and awkward (I’ve another…
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What is all business about? Marketing, of course

I’ve spent this last week trying to make sense of the year.  Quite a big task, of course. Back in the winter, I undertook some mentoring.  I’ve done it before, but a good few years ago, so I figured it was a good time to get some more.  It’s a good thing to do every…
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