Category: editorial and branding

Advertising photography on location

Advertising photography has its own subtle rules, so I thought I’d talk about them in this blog post, after the shoot that I carried out a couple of weeks ago for one of my regular clients. First, some background.  Stone Store are the retail division of my client, Premier Stone; importers and sellers of high…
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Brand photography | architectural details

Increasingly I’m asked to create brand photography for companies.  Usually, this is prompted by a website overhaul, meaning that new photos are needed to populate it, or because a member of staff has been charged with improving the company’s marketing, usually including an increased use of social media.  Whatever the reason though, having a library…
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Photos look best when they’re printed! The importance of tactile experiences

Wearing another hat, I photograph around a dozen weddings a year (it’s how I started out as a professional photographer) and it always delights me when the couple want to include a wedding album in the package they select.  Because looking at a printed photograph simply can’t be beaten.  No matter how great a photo…
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Linkedin profile photos

Linkedin profile perfection | An interview with social media maestro Alex McCann

  If you live or work in the South Manchester area, especially Altrincham, then you will have come across Alex McCann.  Alex is the owner of Altrincham HQ, the number one social media marketing company in the region.  He’s also a thoroughly nice guy, and somebody I’m proud to call a friend.  I’ve known him…
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What it takes to run a commercial photography business

(The first answer is …. a good alarm clock …) As it often does, it begins with an email. This time, it was from a company called Creative Eight.  It ran along the lines of “you’ve been recommended, are you free on …?”  I googled them, and it turns out that they make exhibition stands…
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