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Category: branding and product

branding photography for warehouse

Branding photography – what is it?

So, what is Branding photography? Imagine that I spend a day with you at work, documenting everything that goes on.  Spending time taking photos of you and your team at work.  Getting close-ups and details of what you actually do – making the process look great.  Taking photos of the building you work in, showing…
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ghost mannequin photography of workwear tunics

Ghost Mannequin product photography

Ghost mannequin (or ghost mannequin photography) is a term that you will see increasingly, but what is it? It’s a style of photographing clothes so they look as if they are being worn.  In other words, the clothes look ‘fleshed out’ so you can see the actual shape of the garment; as opposed to ‘lay…
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Photos that get your brand values across | Website photography for Expedition Mini Coaches

It’s often the case that we can’t see what’s right in front of our noses isn’t it?  Because we’re so familiar with a thing, we see or experience it daily, we simply lose sight of it.  That’s often the case with companies that I work with – because they’re so used to providing an excellent…
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Taking photographs like a professional | Don’t stand still!

A couple of weeks ago I was giving a talk to an audience of non-photographers.  Everyone present was a small business owner, and my talk was designed to help them to take better smartphone photos.  It might sound odd, a professional photographer giving advice that might, on the face of it, meant he booked less…
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Advertising photography on location

Advertising photography has its own subtle rules, so I thought I’d talk about them in this blog post, after the shoot that I carried out a couple of weeks ago for one of my regular clients. First, some background.  Stone Store are the retail division of my client, Premier Stone; importers and sellers of high…
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